Business is the process, system, skills, and abilities, which convert a resource, distinct knowledge, and experience into a contribution of economic value in the marketplace. It takes a considerable amount of time, effort and cost to achieve such status.
Unless an organization can reach people who convert the cost and effort into revenues and profit through their willingness to exchange their purchasing power for a product or service, the organization will face difficulties in even surviving. In other words, the organization has to sell its products or services to stay in business.
Selling is one of the world’s oldest, most exciting, and most profitable career in business that ever conceived by man. It is also one of the toughest jobs in the world.
However, selling is an art and a science that requires knowing and mastering certain and vital skills and techniques including having positive mental attitude, complete product knowledge, prospecting, knowing the customers’ needs, continuous personal development and self management, mastering the new model of selling, presentation skills, handling objections, obtaining customer’s commitment, and the closing techniques.
These skills and techniques will be explained in details in this Sales training course.